Northeast Ohio has been blessed with some beautiful autumn days. It has been a welcome distraction from our sports teams…
With the busy show season upon us, it’s easy to lose track of time in our personal lives and before we know it the front lawn is covered with snow.
No matter which side of the trade show business you are on – whether you are organizing a display for your company’s next trade show or working at getting the properties shipped for your client’s exhibit – we are all in the heat of the battle now. So it’s hard to imagine that there will be any “downtime” any time soon.
But by the time the snow flies in the Midwest, many of us find a moment or two to take a breath before the next rush in the spring. When you have the time to sit, consider pouring yourself a cup of coffee and taking a seat in your company’s front lobby. It’s something most of us rarely do – other than when you waited for an interview prior to being hired – but certainly should. After all, it’s the first impression visitors get of you and your business.
What do you see? Does it reflect your company’s history or youth? Will visitors see your innovation or dedication to maintaining standards? Do they see your latest technology or contributions to the industry?
A lobby facelift doesn’t have to cost a lot of money. Many times, corporations will have samples or historic documents already in storage that can be used to tell the company’s story. Sometimes it’s just a matter of removing a few old wall hangings and replacing them with the company’s logo. The possibilities are endless; the opportunity to secure a positive impression is invaluable.
And if you don’t feel like sitting there alone, give CEI a call. Not only can we offer some great lobby renovation ideas and provide samples of work we’ve done for other major corporations, we’ll even buy your coffee! (Or, if you feel like taking a quick break now, you can take a look at some of our work at www.ceilink.com.)
